Although the Renfro Foods company had been going strong for more than 20 years, the current Mrs. Renfro’s brand wasn’t born until 1963, created to sell our chow chow at fruit and vegetable stands. The mom-and-pop branding felt a little closer to our homegrown roots and honored the amazing woman who’d helped start it all.
By the mid ’60s, the second generation Renfros (our dads) Bill and Jack were grown and part of the business, and their little sister, our Aunt Linda, was romping around the office. In 1970, the boys took over most of the operations. That same decade, Paw-Paw Renfro passed away, but Mrs. Renfro and her children carried on the family legacy.
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